Customer experience, strategy & innovation lab
Bring people together.
Help them get aligned.
Make better decisions, faster.
The Space InBetween is a purpose-built design and research facility for comfortably and confidentially hosting a broad range of in-person experiences, including strategy days, design thinking workshops, focus groups, leadership off-sites, and customer research.
Every detail of this state-of-the-art venue has been carefully considered to enable brave business, design, and research leaders to easily, effectively, and collaboratively shape the strategy and de-risk the design of exceptional products and services.
When you need to bring people together and be sure they leave on the same page, do it at The Space InBetween. Don’t risk important research, discussions and decisions with tiring, unfocussed and unpredictable virtual meetings, or make-shift facilities.
Want to see how it looks?
In this two-minute video, Brendan Jarvis gives you a virtual tour of The Space InBetween and some ideas of how you can make the most of it.
Exclusive access
Secure & private
Push-button tech
Versatile spaces
Instant recordings
Auckland CBD
Device library
Online booking
Executive park
Outcomes
Whether you’re running a strategy session, design workshop, or research project, we make the experience easier and more impactful.
Make better decisions
Immediately integrate perspectives and improve decision-making, thanks to a creative and comfortable environment, designed to enable productive and effective collaboration.
Enjoy exclusive access
Reserving The Space InBetween means exclusive and secure access, so you can work with peace of mind knowing that confidential and important work will be undisturbed.
Increase operational efficiency
With a range of versatile spaces powered by push-button technology and ready-to-go, we make running research, meetings and workshops a hassle-free experience.
Provide an impartial place
Want to avoid the anxiety of participants showing up at corporate HQ? Or perhaps you’re still in stealth-mode. The Space InBetween is a calm and neutral location.
Include people remotely
If you have colleagues or research participants who can’t be with you at The Space InBetween in person, we make it easy for you to invite them to join you remotely.
See the full user experience
Don’t wonder what you may have missed. Our considered camera setup captures participants’ entire experiences and relays it to the country’s largest observation room.
Evolve prototypes at pace
Equipped with a full collaboration studio - including a massive whiteboard wall, three large pin boards and nine workstations - rapidly evolving designs is easy to achieve.
Reserve access
The Space InBetween offers exclusive access to a versatile world-class facility that is suitable for a broad range of meetings, research, and workshops. Reserving access is easy.
1. Tell us your goals
If you’re interested in hiring The Space InBetween, contact us with what you're aiming to achieve and we'll provide you with information on our packages and a suitable recommendation.
2. Make your reservation
Once you’ve decided on your preferred package, you can easily reserve your time by choosing an available day and completing payment through our user-friendly online booking system.
3. Facilitate your experience
On the day of your booking, a member of our team will be there to welcome you, provide any necessary information about the facility, and ensure that you feel comfortable before you begin.
An interview with our founder
In this short interview with Brendan Jarvis, you can find out more about UX research, why we created the lab, and what it might enable for you and your team.
The Space InBetween make our digital customer experiences real. Getting our people out of the office and into the lab - with actual customers - has been transformative. It’s building belief in human centred design. It’s a powerful way of developing understanding of our design capabilities, and it’s helping us to make better business decisions.
Perrin Rowland
Chief Experience Design OfficerWestpac New Zealand